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PPGPortal > Home > Concept Dictionary > F, G, H > Focus Groups
 

Focus Groups 

A small group used for in-depth study of a subject through directed discussion.

(Brians, Craig Leonard, Lars B. Willnat, Jarol B. Manheim and Richard C. Rich. 2008. Empirical Political Analysis: Quantitative and Qualitative Research Methods, 7th ed. New York: Pearson.)

     

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